United Kingdom, Merseyside

Merseyside Police

Bobbi AI virtual assistant (non-emergency enquiries)

OperationalJournalismPAI-91DC5BCB

Body
Merseyside Police
Country
United Kingdom
Area
Merseyside
Technology
Bobbi AI virtual assistant (non-emergency enquiries)
Supplier
Not stated in the source
Status
Operational
In routine use by the named body, on the evidence of a public source.
Stage
In use now
Since
Not known
Legal basis
Not stated in the source
Oversight
Not stated in the source
Evidence
Journalism
Named reporting by a reputable outlet
Source
Resultsense, 11 September 2026 (citing BBC)
Last checked
Record code
PAI-91DC5BCB

Notes

Resultsense reported on 11 September 2026, from a BBC local radio interview with Superintendent Tony Fairhurst, that Merseyside Police had launched a chatbot called Bobbi on its website. It asks whether the situation is an emergency, directs those who say yes to 999, and otherwise collects details and routes the enquiry. The force handles roughly 2,000 calls a day and estimates that about 20 per cent (around 400 contacts) could be resolved without an operator. Fairhurst said the tool is "trained to understand and interpret how people are feeling" and escalates distressed users to a human digital operator or to 999. The source does not name a supplier or give a launch date. Thames Valley Police, Hampshire and Isle of Wight Constabulary and Humberside Police use a Bobbi assistant built on Salesforce Agentforce; whether Merseyside's tool is the same product is not stated.

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Merseyside PoliceLive Facial Recognition United KingdomMerseyside, including Southport and Birkenhead town centres — 2025 Operational
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Bobbi AI virtual assistant (non-emergency enquiries) elsewhere in United Kingdom

See them in the tracker
Bobbi AI virtual assistant (non-emergency enquiries) elsewhere in United Kingdom
DeploymentCountrySupplierSinceStatusChecked
Home OfficeAI 101 call routing and triage United KingdomEngland and Wales Home Office and NPCC with Vodafone Business 2026 Trial
South Yorkshire PoliceAI Emergency and Non-Emergency Call Triage United KingdomSouth Yorkshire Home Office and NPCC, with Vodafone Business 2026 Operational
Thames Valley PoliceAI Emergency and Non-Emergency Call Triage United KingdomThames Valley Salesforce (Agentforce 360 platform), according to Salesforce 2025 Operational
Hampshire and Isle of Wight ConstabularyAI Emergency and Non-Emergency Call Triage United KingdomHampshire and Isle of Wight Salesforce (Agentforce 360 platform), according to Salesforce 2025 Operational
Staffordshire PoliceAI Emergency and Non-Emergency Call Triage United KingdomStaffordshire Salesforce (platform) 2026 Proposed
Cumbria ConstabularyAI 101 call routing United KingdomCumbria Home Office and NPCC, with Vodafone Business 2026 Operational
Humberside PoliceBobbi AI virtual assistant United KingdomHumberside Salesforce (Agentforce platform) 2025 Trial
Cambridgeshire ConstabularyCitizen Assist AI online crime reporting United KingdomCambridgeshire — 2026 Trial
West Midlands PoliceAndi-Esra AI voice assistant for 101 calls United KingdomWest Midlands TTEC Digital and AWS, with West Midlands Police (per Police Science magazine) 2024 Operational
South Yorkshire PoliceBobbi AI chatbot (non-emergency enquiries) United KingdomSouth Yorkshire — 2026 Operational
Nottinghamshire PoliceAI 101 call routing (pilot) United KingdomNottinghamshire Home Office and NPCC, with Vodafone Business — Trial